InsiGHTS
Great ideas that power your brand: original articles, video, and industry content about graphic design, strategy, and development.
Articles and Updates from A Great Idea
Shane Lukas Helps Solve 'The People Problem'Shane Lukas Helps Solve 'The People Problem'Meet Shane Lukas, who will be on stage discussing how to find and retain top talent today. We connected with him when he published a provocative article on LinkedIn about why retired sex workers make great hires in service-oriented businesses. He’s definitely not a “traditional HR leader.”
3 Steps Toward Ethical Storytelling3 Steps Toward Ethical StorytellingIs your organization's story truly reflecting the people it serves? Discover how shifting your approach to storytelling can create more authentic, community-centered narratives that drive lasting advocacy, not just short-term action.
Good is a Great Start: Meet Illustrator and Designer Jericho ClementeGood is a Great Start: Meet Illustrator and Designer Jericho ClementeLA-based creative artist and designer Jericho Clemente joins for an interview with graphic design and content agency A Great Idea to talk queer creativity and the value that inspired their "Pride In Our Values" artwork
Fighting for Freedom and Human Dignity with Shane LukasFighting for Freedom and Human Dignity with Shane LukasIn this episode of Dr. Cindy Speaks, Dr. Cindy Banyai discusses the importance of human dignity, progressive activism, and bodily autonomy with special guest Shane Lukas, owner of A Great Idea and a lifelong activist.
Together, We Will Do Great Things: Meet Illustrator Kellie SimmsTogether, We Will Do Great Things: Meet Illustrator Kellie SimmsPortland, Oregon-based creative illustrator Kellie Simms joins for an interview with graphic design and content agency A Great Idea to talk queer creativity and the value that inspired their "Pride In Our Values" artwork
Creative Agencies Have Obligation To Queer CreativesCreative Agencies Have Obligation To Queer CreativesIn this social and political moment, as queer communities are being targeted, Shane Lukas of AGI explains how design agencies can intentionally uplift queer creatives.
Create With Great-itude: Meet Creator, Illustrator and Writer Stephanie RudigCreate With Great-itude: Meet Creator, Illustrator and Writer Stephanie RudigDC-based illustrator, designer, and artist Stephanie Rudig joins for an interview with graphic design and content agency A Great Idea to talk queer creativity and the value that inspired their "Pride In Our Values" artwork
Freedom, the Future of Queer, and Great Ideas with PBP Co-Host Shane LukasFreedom, the Future of Queer, and Great Ideas with PBP Co-Host Shane LukasA Great Idea's owner and advocate expert Shane Lukas is the subject of this episode of Power Beyond Pride, a queer changemaking podcast elevating and celebrating LGBTQ+ activists and organizers across the United States.
Don't Miss Out: 5 Ways to Effectively Use Calls to ActionDon't Miss Out: 5 Ways to Effectively Use Calls to ActionOne of the best ways to grab and keep attention is a unique call to action that encourages them in a certain direction. Let’s talk about what to keep in mind when crafting a call to action for your website or mailing list.
Greatness Lives in Every Body: Meet Creative Artist and Designer Rachel BennettGreatness Lives in Every Body: Meet Creative Artist and Designer Rachel BennettPhiladelphia-based creative artist and designer Rachel Bennett joins for an interview with graphic design and content agency A Great Idea to talk queer creativity and the value that inspired their "Pride In Our Values" artwork
5 Tips for Balancing Accessibility and Utility5 Tips for Balancing Accessibility and UtilityWhen developing a website, it’s useful to consider in advance a few adaptations to ensure your company demonstrates accessibility for many types of people, including those with a range of different needs. Here are 5 tips to consider!
Shane Lukas, Owner of A Great Idea, Recognized as 2025 Queer Leader for Media and Creative InfluenceShane Lukas, Owner of A Great Idea, Recognized as 2025 Queer Leader for Media and Creative InfluenceThe 2025 We Create Space Awards celebrate Queer Leaders around the world - LGBTQ+ changemakers who are using their platforms, profile and roles to drive change, making the world a more inclusive place for all LGBTQ+ people. The Media & Creative Influence Award honors those who use media, arts, or creative expressions to advocate for and celebrate LGBTQ+ communities.