We Are PHARMA! Advancing Equity Magazine Launch
OneWe Reach
As an inaugural issue, stakeholders were working together for the first time to draft copy, shoot new photography, and generally deliver their responsibilities in on deadline.
WOCIP wanted a high-quality, off-the-bookstore-rack-worthy-designed magazine that would be a stunning platform to tell the stories of some of the leading women of color in pharma.
Our design of the inaugural issue of We Are Pharma! Advancing Equity magazine is an award-winning showcase of women of color’s leadership, innovation, and excellence in the pharmaceutical industry.
AWARD RECOGNITIONS
What types of copywriting services do you offer?
We provide a range of mission-led copywriting services. This means writing for websites, social media channels, publications, appeals, newsletters, and more.
How does brand identity design differ from brand strategy?
Brand identity design is the visual and creative expression of a broader brand strategy: it’s establishing how your brand looks. While brand strategy defines what your brand’s values, target audience, and market position are, brand identity design translates those elements into a visual language using elements like logos, color schemes, and typography.
What kind of print and digital design do you offer?
Our team is composed of skilled designers, copywriters, and developers, meaning we can offer a range of design services! Most commonly, we offer custom brochure design services and promotional materials, annual report designs, marketing collateral design, brand design, environmental design, designs signage, and social media designs. Get in touch and let’s talk about your project!
What’s the difference between content strategy and content creation?
Content strategy is a high-level plan that defines the who, what, when, where, why, and how of your content. This helps guide the content creation process, meaning when you begin writing or designing your content, you understand how to do it more impactfully.
Is there a difference between print and digital design?
Put simply, print design is collateral design, meant for physical assets, while digital design is for electronic dissemination. Beyond that, there are differences in the designs we create for each channel. Considerations like text size, colors, and readability vary across formats.