OneWe Reach 2026 Magazine Design
OneWe Reach
OneWe Reach entered its tenth year with a new name and a widening global reach, and its magazine needed to introduce both to a network of more than 30,000 professionals.
Lead creative direction, art direction, copywriting and copyediting for the 2026 issue, built around a cover of 10 leaders, a feature on nine global innovators and coverage of the summit in Accra, Ghana.
The issue put the OneWe Reach name on the magazine's masthead for the first time, with 10 leaders on the cover and, for the first time in its history, men among them.
AWARD RECOGNITIONS
Ten Years, Ten Leaders, One New Name
The cover had two jobs: mark a decade and introduce a new name. We built it around 10 leaders standing together, one for each year of the organization, photographed by Oliver Collier beneath the new OneWe Reach masthead. For the first time in the magazine's history, men stand among the trailblazers, a signal that the work belongs to no single group. Inside, the founder's letter, "Ten Years, Ten Leaders," names each of them and connects the image back to the mission, so the cover reads as a statement about the organization rather than a group photo.
From Accra to the Page
The issue follows OneWe Reach's fourth Global Conversations & Connections Summit in Accra, Ghana, and we shaped it so the global story builds page by page. Departments (On the Rise, Be Well, Leadership in Action and Partner Perspectives) give readers steady footing. The Presidential Global Honors and a report on Africa's shift from aid recipient to co-creator carry the summit coverage. The cover feature, "The Future Is Global Innovation," profiles nine leaders, and its opener sets the "O" in Global as a multicolored mosaic globe over a field of dots.
Many Voices, One Edit
The issue brings together bylined contributors, partner profiles of leaders at Genentech and Bristol Myers Squibb, and letters from members. We wrote the headlines and decks that frame each story, such as "Ten years of impact, measured in moments, not reports." We also copyedited the full issue so every piece reads clearly while still sounding like its author. "A Love Letter to OneWe Reach" shows that range: members' notes are set as dated, handwritten-style letters, including one from our creative director, Shane Lukas, recalling the first issue moving around the room at the organization's conference in Phoenix.
How do you ensure the copy reflects our voice and values?
We perform in-depth discovery and research on your organization’s writing. This means we pay attention to who you’re talking to and how you’re talking to them. Whether it’s using the right point of view, using a specific grammar style, or capturing a specific tone, our expert copywriters can ensure continuity as well as strengthen your brand voice.
Do you do print and digital or interactive annual reports?
We design for all formats but regularly produce print-ready files, digital-first layouts, accessible PDFs, or fully interactive web-based reports. If you need printing, we can help you coordinate with a printer and ensure your annual report file is ready for that process.
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How long does the annual report design process usually take?
This really depends on your timeline, page count, and content readiness! Often, we find that designing an annual report takes us 2-3 months. We’ll work together to establish a detailed schedule, and then we’ll stick to it.
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