2023 Health + Justice Report
Triad Health Project
We wanted to avoid text density to improve the likelihood that the report would be fully read while ensuring key points of information were communicated to the audience.
AGI was to develop an online report that maximized readership through judicious, intentional, and compelling design.
We designed a visually balanced, landing page that delivered THP’s content in easily scannable, digestible ways both as written text and in video.
AWARD RECOGNITIONS
Video Testimonial
As an online report, there is flexibility to add multimedia elements to tell the story of THP’s work. We included a video by Associate Director of Care & Wellness Jennifer Nichols to describe their approach, which helped the report be less textually dense.
Visual Richness
This digital format allowed for generous use of photography to show their programmatic and advocacy efforts, to structure sections of the report, and to give a strong visual counterpoint to the text. Also, icons scaled large for an infographic of their 2023 highlights diversified the visual components while helping to disseminate top-line data points demonstrating THP’s impact.
Immediate Call-to-Action
The online format offers the opportunity for an immediately actionable item at the end of the report. After reading the page and having been persuaded by the content, a reader can easily choose the support THP’s work by the clicking donation button at the bottom. This ease and immediacy removes extraneous steps or other obstacles to giving, increasing the likelihood of conversion and expanding an organization’s support base.
How do you make sure our site is accessible?
We build accessibility into each step of our web design process and stick closely to ADA and WCAG 2.2 standards. From high color contrast to screen reader compatibility and keyboard navigation, we make sure the site works for everyone.
Do you offer education website design?
We have over a decade of experience in education website design. Many of our incredible clients are leaders in the education industry, doing work to ensure learning is equitable and inclusive. Our education website design services make it easier for them to reach their audiences and centralize their digital presence!
Can you build websites that let people donate or sign petitions?
Absolutely! Your website should be able to centralize sign-ups and donations. Most of the websites we build require compatibility with CRMs like Salesforce or Hubspot, donation platforms like GiveLively, and email marketing or newsletter platforms. No matter your needs, our team will make sure everything works seamlessly and is easy to manage.
How long does video production take?
Timelines vary based on the scope of your video. Typically, start-to-finish videos can take anywhere from a few weeks to a couple of months. We’ll outline milestones clearly when we’re in the discovery phase of project kickoff.
What type of awareness campaigns do you handle?
We work on a wide variety of awareness campaigns! We most often work with nonprofit, community, education, and healthcare organizations. For example, we have developed campaigns for our clients on topics like social justice awareness, public health awareness, advocacy, community resource awareness, and stigma reduction.