INDUSTRY:
Unity Walk 2024
Client Partner:
FaithAction
We Speak You
We developed multilingual social media graphics and printed collateral to promote the event, along with an action card for marchers to engage spectators on immigration issues relevant to North Carolina voters.
CHALLENGE
Execute graphics in seven languages, including three which read right to left.
REQUEST
Develop a visual theme and design versions of social media graphics, postcards, and posters in English Spanish, French, Dari, Pashto, Swahili, Arabic, and Rade.
RESULT
Across seven languages, we designed 35 social media graphics, 7 posters, 7 postcards, and 1 English-only palm card for community engagement.
AWARD RECOGNITIONS
"
Throughout our experience, they asked very thoughtful questions because they wanted to make sure that the end product could be a good representation—not just the services, but also of the community that we serve.
"
—
Jose B.
,
Executive Director
Multichannel, multilingual promotion in digital and print was the baseline to ensure we could effectively meet community members where they were in virtual and physical spaces.
We developed this palm card, distributed by Unity Walk marchers, to inform spectators and encourage them to take electoral action in support of immigrants and refugees.