Healthy Starts Here Campaign
FaithAction
FaithAction needed compelling messaging to inspire and compel supporters to donate to this end-of-year fundraising campaign.
FAI wanted a cohesive message for their Q4 fundraising drive to mobilize donors and to clearly communicate the importance of their work in the communities they service.
Through our collaboration, we developed a health-centric message and a multi-channel approach to create reinforcing touchpoints in social media, blog, and a printed mailer that highlight FAI’s impact in addressing community needs.
AWARD RECOGNITIONS
Speaking the Audience’s Language(s)
Fully translated, bilingual assets were non-negotiable as the primary first language of FAI’s clients is Spanish. Prioritizing language accessibility removed it as a barrier to reaching the intended audience.
Mirrored Representation
We used illustration to ensure that the specific demographic diversity of the organization’s client base is reflected in the visual elements. This is often more efficient and less cumbersome than sourcing stock photos or planning a photo shoot if resources are limited.
Can you print materials?
While we don’t do in-house printing, we can help you get your materials printed! This includes having final printed materials sent to you or printed near you for pickup. In the design process, we ensure your files are prepared to be sent to printers by ensuring correct sizing, bleeds, and file packaging.
Can you help us write the content for our landing page?
Absolutely! We offer content strategy and copywriting services, both of which can help ensure your page communicates effectively and powerfully.
What is brand identity development?
Brand identity development is the process of figuring out how a brand looks and feels based on its values, mission and personality.
It involves stakeholder input—community members, staff, and leaders—and includes visual elements like the logo, color palette, typography, imagery, and overall style. Together, these pieces make the brand look consistent and easy to recognize everywhere it’s used.
Do you offer education video production?
We do offer video production for education! As an educational video company, we distinguish ourselves from others in the sector by putting our values and partnerships first. We specialize in partnering with educational organizations that are leading with equity and mission to create content that inspires people to take action and get involved.
What do you need from us to start?
Coming to us with an idea is a great start! If you have clear goals, a defined audience, brand materials, or inspiration, that can help too. In our initial discovery phase, we’ll clarify if we need any additional materials before getting to work.